Tasked with launching Ardis’s e-commerce platform, I developed a strategic plan that encompassed market research, platform selection, digital marketing, and logistics optimization. My approach was centered around creating a seamless shopping experience, ensuring that from product discovery to checkout, customers enjoyed a smooth, intuitive journey. I focused on integrating state-of-the-art e-commerce features, such as AI-driven product recommendations, a robust search engine, and one-click checkout processes. Additionally, I crafted a digital marketing campaign that leveraged social media, email marketing, and SEO to drive traffic and convert visitors into loyal customers. My efforts culminated in a significant increase in sales and market share, establishing Ardis as a leading online retailer in Algeria.